Downsizing Good in the Neighborhood Improves Sale Values
Apple Gold Group, Raleigh NC
Challenge
110 Restaurant Applebee’s Franchisee, $185 million sales, $75 million debt
- Company generating $3 million EBITDA and unable to service $75 million of debt
- 20 restaurants in loss position
- Applebee’s brand in multi-year decline
- Over $10 million delinquency on Royalty and Advertising payments to Franchisor
- Franchisor demanding Franchisor directed sale that would result in $20 million loss to bank group and triggering various personal guarantees by Owner
- Owner giving lip service to taking decisive action
Solution
- MorrisAnderson engaged as CRO over Franchisor objection
- Cash projections developed which demonstrated company had ability to pay partial royalty fees
- Company closed approximately 20 restaurants with Franchisor approval for $4 million improvement in EBITDA
- Negotiated early lease termination payments with approximately 10 landlords
- Structured sale process started with restaurant industry investment banker
- Started sale of company-owned restaurant properties
Results
- Company was sold in two out-of-court sale transactions
- Banks will get 100% loan recovery
- Owner avoided any significant losses due to potential personal guarantee enforcements
- Company avoided bankruptcy
- Approximately 2,000 jobs preserved
- All trade creditors and employees paid in full